One of the famous business quote…
The wider your reach is, the more customers you will get.
In order to make the transition from being a local seller to becoming an international seller, here are a few things that you need to consider and prepare.
1. The Plan
If you are planning to open your doors to international customers, you will need a plan to make it happen.
First is to identify the markets and customers avatar for your service/products.
Then, it’s time to gather additional data specifically only to the target regions, such as buying habits, spending patterns, local competition, local demands, gaps in supply, etc.
As a general rule, it might pay off to remember that smaller countries tend to have the highest number of international shoppers on the internet.
2. The Payment Options
There are some customers who are skeptical about international purchases, and that’s why it is important to provide them with a trusted payment option when they are about to checkout.
In the GCC region, COD (Cash on delivery) is one of the most trusted and popular payment options, so make sure that you are providing cash on delivery to gain customer trust. You can use shipping companies such as Wimo to provide cash on delivery payment methods for your customers in United Arab Emirates, Saudi Arabia, Oman, Kuwait, & Bahrain.
3. The Rules and Regulations
This is one of the main reasons why a lot of businesses failed to expand internationally. They do not understand the rules and regulations governing international trade and, afraid of how those might impact their business negatively – If it’s done wrong.
Yes, things can get complicated and it would be impossible to learn everything without mistake. Nevertheless, here are a few points that you should keep in mind while doing the research.
- You must let your customers know in advance about import duties and taxes that they have to pay.
- The taxes and duties will differ, depending on the product, not just the country or region.
- Check with your shipping service to make sure that they take care of the customs forms.
- Take note of the countries or regions that have free-trade agreements with your country.
4. The Shipping
One of the biggest concerns of international online shopping is the shipping time.
This becomes a bigger problem when an international shipment normally takes longer than domestic shipping, and normally customers who are going for international shopping are willing to wait for the product to arrive.
The important thing is to keep them updated about their shipment status on a regular basis and you will be fine 🙂
5. Returns and Refunds
Your return policies must be planned in a way that it did not put your business in a hard situation. Check out the following points, which every seller should keep in mind when creating their return policy.
- Put a time limit on the return process
- Give your customers the option to opt for full store credit, instead of a full refund, when possible
- If the customer must pay for the return shipment, make that clear from the start in your return policy
Running an online business can be rewarding, but shipping products can be stressful. To set yourself up for success, make sure to do it right, and you may even transform shipping into a competitive advantage to grow and scale your business. Enquire now at firstname.lastname@example.org or visit wimoapp.com